Marketing Manager

    • Job Tracking ID: 512468-722558
    • Job Location: Chicago, IL
    • Job Level: Mid Career (2+ years)
    • Job Type: Full-Time/Regular
    • Date Updated: February 10, 2020
    • Starting Date: ASAP
    • Reports to: Senior Manager, Marketing
    • Status: Exempt
    • Level of Education: BA/BS (4 year)
    • Career Level: Mid Career
    • Years of Experience: Minimum of 3 years related work experience in marketing, preferably within the association industry and/or health care environment.
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Job Description:

Reports to: Senior Manager, Marketing

Status: Exempt

Type: Full-time

Job Summary

As part of an integrated marketing and communications team, manage all aspects of assigned marketing projects for the Society; contribute content to STS social media sites; contribute and update content for the STS website; and assist with survey development, dissemination, and analysis.

Primary Duties and Responsibilities

  • Develop and manage marketing plans for assigned projects, specifically for the patient website (ctsurgerypatients.org), STS National Database, Public Reporting Online, MIPS Reporting, and various in-person meetings (e.g., Advances in Quality & Outcomes, Intermacs, Coding Workshop, Robotics, and CT Surgery in the Future).
  • Execute the tactics outlined in the marketing plans utilizing an integrated, multimedia approach (print, e-mail, video, website, social media, etc.), monitoring their progress to ensure the projects are on time, on spec, and on budget.
  • Seek competitive bids on print and design projects, as assigned.
  • Monitor marketing project metrics such as response rates, site visits, open rates, and clickthroughs to analyze a project’s effectiveness and guide future direction.
  • Write analysis reports on selected marketing projects, utilizing current metrics and historical data.
  • Research, analyze, and report on competitor and collaborator trends and submit ideas for new marketing activities.
  • Collaborate with colleagues in the creation, distribution, and analysis of STS surveys, including pre- and post-course tests tied to assigned standalone courses.
  • Regularly update marketing copy on STS.org and assist in monitoring the presentation of website content so that it is consistent and meets Society standards.
  • Contribute to STS social media sites (Facebook, Twitter, LinkedIn, YouTube, Flickr, and Instagram), as related to marketing projects.
  • Serve as a backup project lead for the Senior Marketing Manager.
  • Write articles for and proofread STS publications as assigned.
  • Assist at meetings and conventions (some travel may be required).
  • Perform other duties as assigned.

Experience and Skills:

Education

Bachelor’s degree in marketing, communications, journalism, or related field is required.

Experience

Minimum three years related work experience in marketing, preferably within the association industry and/or health care environment.

Essential Skills and Abilities

  • Excellent written and oral communication skills
  • Proficiency with Microsoft Office products (e.g., Word, Excel, Access, Outlook), Adobe Acrobat, content management systems (e.g., Drupal), and social media (e.g., Facebook, Twitter, YouTube, Flickr, Instagram, LinkedIn)
  • Familiarity with Adobe Create Suite (e.g., InDesign, Illustrator, PhotoShop), customer relationship management software (e.g., Microsoft Dynamics), and e-mail marketing software (e.g., ClickDimensions)
  • Excellent organizational, planning, and follow-through capabilities; attention to detail is essential
  • Ability to multitask and manage several projects simultaneously
  • Ability to develop and maintain positive working relationships with coworkers, volunteer leaders, other organizations, and industry contacts; tact, diplomacy, and good judgment are essential
  • Positive attitude in the workplace
  • Flexibility and adaptability to changing daily activities and schedules
  • Ability to travel, as necessary

Characteristics

Energy, creativity, initiative, eagerness to learn, and professionalism required. Candidate must exemplify the STS Core Values of Quality, Innovation, Professionalism, Inclusiveness, and Teamwork.

EOE Minorities/Females/Protected Veterans/Disabled